Configuring Visitor History

Visitor History is a powerful feature that you can enable in individual profiles.

The following is an overview of the steps to configure Visitor History. For more information, see the table that follows.

  1. Make sure your website is configured with the required Webtrends query parameters.
  2. Make sure you identify visitors using a session tracking method other than IP address and user agent.
  3. In the left pane, click Administration > Web Analysis > Reports & Profiles.
  4. Edit a Standard (Full-Featured Analysis) profile that you want to collect visitor history data.
  5. Click Analysis > Visitor History.
  6. Select Enable Visitor History.
  7. Select Visit History and the check boxes for visitor behaviors you want to track.
  8. Enable a template that includes preconfigured custom report(s) that incorporate Visitor History data.

    The following table shows the Webtrends query parameters that you should use for data collection and the visitor behavior profile setting that you should select to track each type of visitor behavior.

    Table 1. Data Collection and Visitor Behavior Query Parameters

    Visitor History Behavior

    Essential Webtrends Query Parameters

    Required Visitor History Profile Setting

    Campaigns

    WT.mc_id

    Campaign History

    Content Groups

    WT.cg_n

    Content Group Unique Visitor Tracking

    Custom Visitor Segments

    WT.seg_X

    Custom Visitor Segmentation

    Pages of Interest

    WT.pi

    Page of Interest Unique Visitor Tracking

    Purchases

    Product parameters, Transaction parameters, Invoice parameters.

    Purchase History

    Search engines

    WT.srch

    Search Engine History

    Visits

    NA; Requires visitors to be strongly identified using a cookie or an authenticated user ID

    Visit History