A specific effort to attract visitors to your site through ads. It may be one individual ad or a coordinated
set of ads treated as one entity for reporting purposes. On the web, ad campaigns usually consist of emails,
graphics on other sites or on a wireless interactive appliance, and traditional media such as
direct mail, print, broadcast, outdoor advertising, etc. In WebTrends, ad campaigns are set up by the
reporting administrator with a unique URL/landing page, a starting date, an ending date, and a cost.
Same as Campaign and Marketing Campaign.