A web site is made of files that are usually separated into groups of similar files, such as all product pages, or all Human Resources pages. In a complex web site, directories can contain smaller directories, such as Human Resources procedures pages and Human Resources job listings, and the levels of directories can go quite deep. Directories are often reflected in the address of a web page, which includes not only the name of the page (joblistings.html), but also the series of directories it belongs in separated by slashes (/international-company-info/USA-company-info/USA-humanresources/).

WebTrends uses directories two ways. First, it is possible to filter page views by specifying directories to include or exclude. Second, a Directories report tallies the activity in individual directories.