Well-known Parameter

Specially named URL parameters that work specifically with the WebTrends Auto-configuration feature. These parameters are created and transmitted by SmartSource Tags or using WebTrends Script, and are recognized by WebTrends to allow automatic generation of reports based on those parameters, without the need for configuration on the part of the WebTrends administrator. For example, parameters can be used to assign a page to certain Content Groups, Scenarios, or to insert data into Visitor History Tables as “first campaign” or other attributes.