Action Center, October 2013
Action Center is a platform that integrates in-session, customer-level Web data with action systems such as email service providers, CRM systems, and marketing automation systems. An action associates a Web data source with a system. For example, an action can configure a Streams connection to an email partner system, identifying prospects for email remarketing or cross-selling. Actions are stored, so they can be activated and run at a specified time.
Webtrends boosts your email remarketing efforts by:
Action Center and Streams provide a unique, powerful solution for these email remarketing campaigns: